Brighton have appointed former FA commercial director and Tottenham executive director Paul Barber as their new chief executive.
Barber, 45, who has spent the past two years as CEO at Vancouver Whitecaps, leading the club's transition to Major League football, will begin his new role at the Amex Stadium on June 18.
Albion chairman Tony Bloom said: "The board's aim was to bring in a top-class chief executive, and Paul fits that criteria. He has a great deal of high-level experience across a number of sectors, but most importantly has a great CV in terms of football.
"Having worked for the FA, Tottenham Hotspur in the Premier League and Vancouver Whitecaps in the MLS, he has excellent knowledge and experience of the commercial, marketing and communications side of the game, here in the UK and overseas.
"Paul also has an extensive network of contacts across the football industry, which will be of great benefit to the club as we strive to progress."