Floyd 'Money' Mayweather Jnr is offering his fans a once-in-a-lifetime trip to Las Vegas to watch his next fight in what represents a quite brilliant social media prize.
Taking to his Instagram account, boxing's pound-for-pound king posted a video of his prized Bugattis and asked fight fans to come up with an accompanying caption.
The best one, as chosen by the undefeated American himself, will be given the VIP treatment for Mayweather's upcoming fight with Marcos Maidana on May 3 in Las Vegas.
"The best caption for this video clip of my 2 Bugattis gets 2 tickets to my May 3rd fight at the MGM Grand Garden in Las Vegas, 2 first class flights and 2 hotel rooms," he posted next to a brief clip showing off his sports cars on his Instagram page.
"I will announce the winner via social network & they will receive a personal message from me."
It's certainly not the first time Mayweather has showed off his immense wealth, estimated to be $150 million, after he posted this picture of his jewellery collection last week.
Floyd Mayweather poses with pop star Justin Bieber after his last fight, a win that could add a few few more trinkets to his burgeoning collection of personal jewellery.
Mayweather describes his lifestyle as "flash" and again used Instagram to show off his personal haul of treasure.
'Money' displayed a video of his rings, watches and diamonds, prompting over 7,000 comments from his 2.47 million followers.
The Mayweather collection of jewellery included eight watches and diamond encrusted bracelets.
His last win against Saul 'Canelo' Alvarez last September saw him push his career earnings through the $350 million (£209m) mark.
He has four more fights left on a six-fight contract with Showtime with at least $30m guaranteed per fight.
It looks like he is going to need every penny to fund his lavish lifestyle. He apparently splashed out $250,000 for a pair of earrings.
He also likes to gamble. He reportedly stuck almost $6 million on Miami Heat in last year's Eastern Conference basketball finals.
Like his fights, Mayweather came out a winner with Miami managing to turn over the Indiana Pacers.
Mayweather next puts his undefeated record of 45 fights on the line against Maidana at the MGM Grand and he will likely be able to buy many more flash cars after that.
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