Tennis legend Serena Williams has fronted a new underwear campaign for an Australian brand of bras, and the photos of her work are already a big hit with fans.
The American star is the face - and body - of Australian company Berlei, whose new range has been launched amid much fanfare.
Serena said: "My mom first discovered Berlei while on a trip to Australia almost 10 years ago and I have been wearing their bras ever since – for every tennis match without fail.
"So when the brand approached me to work with them on their latest campaign for 2015, I jumped at the chance."
She is not the firstRead More »from Serena Williams stars in new bra campaign - plus 11 other sporting heroes who famously sponsored underwear