Entertainment, star names and awareness of culture are the three key ingredients Greg Norman has used to build LIV Golf, with the Australian confident the formula can be transplanted anywhere to capitalise on pent-up demand."But when you look at the three specific things, you have entertainment and you have golf and you have culture.
Popular TikTok content creators headlined a free community open day at Vivary Golf and Adventure Centre in Taunton
The new chief executive of the European Tour Group urged the PGA Tour to seize the opportunity provided by Rory McIlroy’s willingness to return to the boardroom