I agree, if a person show's loyalty to the team that he/she follows then the team in question do recognise and appreciate that support!!
It doesn't matter whether a person supports the biggest club with the biggest fan-base or the smallest club in the land, they follow that team because that is the team they have chosen to give their life to supporting!!
I know a couple who are Gillingham supporters and they have pledged their undying allegiance to supporting the Gill's even though they are now in league 2. They could support a 'big' team but have decided to remain loyal to 'their team'!!