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  • Robert M Robert M May 8, 2012 10:30 Flag

    FSG need to prove themselves

    I suspect the thrust of this message is upside-down. Instead of FSG being the servants of the club, the club are the servants of FSG. It is more that LFC needs to prove itself to FSG.

    There are owners who are willing to throw in huge sums for players just for the fun of it. Obviously making a profit is not the main motivation. City have owners like this. There's another club too - I forget who temporarily.

    And then there are owners who buy a club as in investment. Typically the American owners of the big clubs are like this. Their purpose is not to win trophies for the glory, it's to extract income from the various operations, or to make a big capital gain. These investors won't just carry on throwing money in for the hell of it. They will only carry on putting money in if they believe that extra money is a good investment.

    There is certainly an argument that big investments upfront are needed to lift a club into higher income brackets. Chelsea have been making it for years (and no-one much has been listening). But when hard-earned money is being asked for from investors who have finance rather than footie in the blood stream, these dragons need to be persuaded that extra financing won't turn out to be throwing good money after bad.

    It's early days to know how FSG will see it. But I would expect them to be asking some very hard questions before, in your words, "proving themselves".


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    • The owners dont need to prove anything, they have been brilliant and this is a learning curve for them. They came in, unsaddled our debt and then within 18 months have trimmed away £500k a week of our wage bill whilst reducing the average age of our squad by monstrous amounts and in keeping with the homegrown rules and prepared us for FFP. Other then the players we bought in the summer, we also went for Phil Jones and Ashley Young, just that we know of as well as not planning to sell Meireles till he showed his late hand.

      The only reason we didnt buy in January was because they had learned their lesson with over priced January signings, showing they are quickly learning the football 'game'. Comolli was sacked as they have developed a new plan, the new stadium plan is being developed and we have a kit deal worth around £300m! What do some people want?! We were 1 day away from administration and now people want to be competing in the shop window with Madrid and City! Even though results have been average this year, we are moving forward as a club, if patience is really so low, there is other clubs you can support!

      • 1 Reply to Hobitez
      • What do I want Peter? I want my cake and eat it!

        I want a club with the best website, best commercial department, best youth set-up, best reserves and best first team etc. Simple eh?

        My point is that the owners have been going on about how money is no object when it comes to success. They can't expect to throw 20 million in the kitty in the summer and expect us to get CL next season if the other big clubs are going on massive spending sprees as well. It is a historical fact that you have to spend massively on the squad to get success. We have to do that. I wouldn't expect us to compete for the title for 3 years at least even with major squad investment every year.

        The fact that they have only spent 30 odd million net shows they have not yet proven those words. To be fair, I was very impressed with the fact that they allowed us to make signings before shipping out the cr@p, and I am confident they will put their money where their mouth is, but nonetheless, they need to really show it in the summer or we will never have the success in the league we all crave.

    • too true! only the Ceteh Sheiks and Abramovitch are in it for fun these days. we need to start proving we have an eye for players and can spend wisely (at least 60% of the time) before they start throwing more bread on the water