Rangers boss Harry Redknapp earlier spoke of his interest in the wantaway Nigerian, and when the player was interviewed in London speaking of his excitement about a move, it looked as though a deal was on.
But West Brom reacted quickly by releasing a statement which read: "Albion have moved to clarify developments regarding Peter Odemwingie after the striker was filmed a short while ago arriving at Loftus Road. The club can confirm they have held further discussions with QPR today but those talks have so far proven fruitless and no agreement has been reached. Albion would also like to make clear that Peter has not been given permission to speak to QPR about a potential move."
Albion's words came just minutes after Sky Sports News interviewed the 31-year-old as he drove into London.
He has been critical of West Brom on Twitter over recent weeks but he gave a nod to that being in the past, saying: "It's fine. West Brom was my home but this is a new chapter. I love West Brom and always will.
"I am optimistic. A few good players have arrived here (at QPR) and I am happy with the trust Harry Redknapp has in me.
"The last few results have given us a chance to stay up. I don't think the owners will bring in so many players if they don't think it will happen.
"I hope West Brom are happy with what they will get and they hope to get players themselves."
While Odemwingie was in front of the cameras, Redknapp was giving an interview to London Call-In, during which he confirmed his interest in Odemwingie, Jermaine Jenas and Andros Townsend.
"Peter Odemwingie has pace, great movement," Redknapp said. "I like him and is a player that has always given us problems when I was at Tottenham I think if we can get Odemwingie he would be a great signing for us, but whether we can pull it off I am not sure."
- Sports & Recreation
- West Brom
- Peter Odemwingie
- Harry Redknapp