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Jimmy Kimmel Producing Cannabis Series for Hulu

Hulu plans to celebrate April 20 with Jimmy Kimmel.

The Disney-backed streamer has handed out a six-episode series order for High Hopes, a docuseries following two brothers running a cannabis shop in Los Angeles with Kimmel on board to exec produce.

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Hulu describes High Hopes as a “workplace reality series following Belarus-born brothers Slava and Mishka and their stoned crew through the trials and tribulations of taking their cannabis business to new heights. As one of the oldest cannabis dispensaries in Hollywood, MMD attracts a wild mix of weed-loving customers and is a home away from home for their OG employees who work hard and smoke harder! This season builds to their biggest day of the year — 4.20 — as the gang attempts to expand nationwide and release their own top-shelf cannabis brand. Will they find what they’re looking for or will their hopes go up in smoke?”

The series will, fittingly, premiere April 20 on Hulu as sources say it will be rated TV-MA for mature audiences. Kimmel’s Kimmelot banner exec produces High Hopes alongside ITV America. Kimmel, Scott Lonker, Ben Steinbauer, Tim Cohen-Laurie and Karl Hollandt exec produce with Steinbauer also serving as showrunner.

ITV America, a division of ITV Studios, also produces unscripted series including Netflix’s Queer Eye, Peacock’s Love Island, Fox’s Hell’s Kitchen, ABC’s The Chase and Bravo’s The Real Housewives of New Jersey.

The order for High Hopes comes after California became the first state to allow the medical use of marijuana. Recreational use is also legal in the state. Many states in the U.S. have legalized both medical and recreational use, with only four — Idaho, Wyoming, Kansas and South Carolina — considering use of weed illegal.

Kimmel founded Kimmelot in 2018. The company also produces ABC’s The Prank Panel, Generation Gap, Live In Front of a Studio Audience, Comedy Central’s Crank Yankers and, of course, Jimmy Kimmel Live.

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