Even ESPN's on-air personalities are tiredof LaVar Ball's shtick, but ratings are ratings.
Despite public objections by the network's own talent to Ball's appearances, the loud-mouthed father of UCLA phenom Lonzo Ball is returning to"First Take" on Monday morning.
Ball's appearance with Stephen A. Smith, Max Kellerman and Molly Qerim wastrainwreck TV last week, with Ball and Smith yelling over each otherand mugging for the cameras. At one point, Qerim had her arms outstretched like she was a referee in a boxing ring.
A giddy ESPN declared that Smith and Ball together were hilarious:
These two couldn't even chill during commercial break.— First Take (@FirstTake) March 23, 2017
"You know my momma a better cook than Sara Lee." pic.twitter.com/f2tiOC2E52
Guess so, since ESPN announced Sunday that Ball will return to the "First Take" debate desk Monday (10 a.m. ET). He'll evenbring Lonzo, who announced Friday he will enter the NBA Draft.
Guess who's coming back for Round 2? And bringing back-up. Yup! LaVar and Lonzo Ball will be in the house. Monday's show bout to be ! pic.twitter.com/EANd5SBlsn— First Take (@FirstTake) March 26, 2017
LaVar Ball's ridiculous boasts about beating Michael Jordan one-on-oneand his son being better than two-time NBA MVP Steph Curry have stretched the boundsof credulity at ESPN, not to mention his public battles with LeBron James and TNT's Charles Barkley.
MORE: Who is LaVar Ball?
Mike Golic, co-host of "Mike & Mike in the Morning," vowed last week he would not waste another second on LaVar Ball, even though hisshowleads into "First Take."
Golic is not alone.
Other ESPN talent have been objecting to all the LaVar Ball coverage, according to Awful Announcing.
Kirk Herbstreit compared LaVar Ball to a pro wrestler.
He's like a WWE character. Clearly doesn't believe half the stuff he says--but it creates headlines and getting people's attention. Sucks. https://t.co/Sqx3Pl0isC— Kirk Herbstreit (@KirkHerbstreit) March 23, 2017
Obviously ESPN management isn't listening.
The network seems determined to squeeze every last viewer out of Ball during his 15 minutes of fame.
Call it "Embrace Ratings" instead of "Embrace Debate."