MAC Cosmetics Names Aïda Moudachirou-Rebois SVP, General Manager

MAC Cosmetics is getting new leadership.

Philippe Pinatel, MAC Cosmetics’ global brand president, is departing the company, according to an internal memo.

More from WWD

Pinatel initially joined the brand in 2018 as senior vice president and general manager. That’s the title his successor will be taking. Aïda Moudachirou-Rebois, currently MAC’s senior vice president of global marketing, will take the top slot, effective Jan. 26 — Pinatel’s last day. As part of her promotion, Moudachirou-Rebois will also join the company’s executive leadership team.

Moudachirou-Rebois will report to Lauder executive group president Jane Hertzmark Hudis, who thanked Pinatel and lauded both employees’ accomplishments in the memo, including the success of MACStack Mascara and the Hyper Real skin care range.

“Philippe will partner closely with Aïda to support the transition of his responsibilities in advance of his departure. I would like to thank Philippe for his many contributions and extend a warm congratulations to Aïda on her exciting new role,” Hudis’ memo read.

According to the memo, MAC was Lauder’s best-performing brand for the 2023 fiscal year. In 2023, it was also the top-ranked beauty brand globally by earned media value.

As reported, MAC saw skin care sales rise as a result of the Hyper Real launch, and makeup also accelerated, making the brand a bright spot in Lauder’s portfolio.

Last year, Euromonitor reported MAC as the third-largest global makeup brand, and Circana said it was the top one in the U.S. prestige channel. That landed the brand on WWD Beauty Inc’s annual ranking of the 45 most powerful brands in beauty.

Best of WWD