It was the year of Easy Rider, Butch Cassidy and the Sundance Kid, Midnight Cowboy, Kes and The Italian Job; Abbey Road, Let It Bleed, Dusty In Memphis and Kick Out The Jams.
Woodstock was a totemic cultural moment in 1969 - but so too the first flight of the Boeing 747, the wedding and bed-in of John Lennon and Yoko Ono, the Stonewall riots and the first manned Moon landing, Neil Armstrong and all that jazz. And jazz. Miles Davis’ classic In A Silent Way split critics down the middle.
There was Monty Python's television debut but also the Manson Family murders and the ongoing Vietnam War. The US magazine Life revealed at least 12 million Americans had experimented with marijuana.
All very adult, magic meets toxic; spaceman versus off your face, man.
Little wonder then, that when Pele scored his 1,000th career goal on November 19 of that year he begged the world to please think of the children. The babes of US boomers may have been treated to the very first broadcast of Scooby Doo on CBS in September, but Pele knew the kids in Brazil were still being sold short as the end of the decade drew near.
"For the love of God, people," the 29-year-old Pele said in Rio de Janeiro, on that historic night. "Now that everyone is listening, help the children, help the helpless. That's my only wish at this very special time for me."