LaLiga: Real Madrid shock fans by tweaking their club badge to improve Middle East revenue

Alex Gidden
​Real Madrid are set to make a somewhat controversial modification to their famous crest in a bid to increase merchandising sales out in the Middle East. Reports in Spanish newspaper ​El Confidencial suggest that the small cross at the very top of the badge, which of course is symbolic of both Christianity and Catholicism, will be removed in order to improve religious 'sensitivities'. RT MiddleEastEye "Christian cross removed from Real Madrid logo in UAE https://t.co/fowr2qDH4J...
​Real Madrid are set to make a somewhat controversial modification to their famous crest in a bid to increase merchandising sales out in the Middle East. Reports in Spanish newspaper ​El Confidencial suggest that the small cross at the very top of the badge, which of course is symbolic of both Christianity and Catholicism, will be removed in order to improve religious 'sensitivities'. RT MiddleEastEye "Christian cross removed from Real Madrid logo in UAE https://t.co/fowr2qDH4J...

​Real Madrid are set to make a somewhat controversial modification to their famous crest in a bid to increase merchandising sales out in the Middle East. 

The small cross at the very top of Real's badge, which of course is symbolic of both Christianity and Catholicism, will be removed in order to improve religious 'sensitivities'.

Los Blancos have recently agreed a deal with United Arab Emirates based company Marka, who control a number of retail distribution centres in the region. 

Real hope that the deal will see a growth in the club's revenue coming from the UAE and surrounding countries such as Saudi Arabia, Kuwait and the hosts for the 2022 World Cup, Qatar.

Real Madrid v Club Atletico de Madrid - UEFA Champions League Final
Real Madrid v Club Atletico de Madrid - UEFA Champions League Final

Whilst the move will upset some of the more conservative members of Los Blancos' fanbase, Khaled al-Mheiri, the vice president of Marka, has insisted that the removal of the cross at the top of the badge is necessary. 

He told Reuters (as quoted by ​101 Great Goals): “We have to be careful in the Gulf regions where there is sensitivity about products having a cross”.