PREMIER LEAGUE: Big Sam the redeemer is really Mourinho's boss - Allardyce picture goes viral

New Sunderland manager Sam Allardyce has become a social media sensation - thanks to a Sky Sports screen grab..

The 61-year-old has not posed for a picture intentionally but when Sky featured him looking like a man trying to decide beween a career in nightclub door guarding or standing firm for more transfer funds.

 Since this appeared, Big Sam has appeared everywhere in much the same way the full kit John Terry did after his performance for Chelsea following the 2012 Champions League Final.

Firstly, there's Big Sam in the chippy...

 ... and a host of Tweets...