Royston Town chairman Steve Jackson believes that funding from the Trident Community Foundation is key to the continuation of the club's community programmes.
The Crows were among the first recipients of a grant from the Trident Community Fund, which was launched in December 2020 as part of Pitching In's landmark investment into grassroots football.
As a result, the club have been able to offer schools from the local area free programmes ranging from PE lessons to educational sessions on resilience and mental health.
And the chairman of Hertfordshire's third oldest football club believes that funding from The Entain Foundation and the three Pitching In Trident Leagues is crucial to ensuring local clubs can provide such a wide variety of services.
"These programmes just would not go ahead, to be honest," said Jackson, 62, speaking at Garden Walk, where students from local schools received a classroom session on resilience.
"Schools are struggling for funds, so they are very limited in what they can do.
"So we want to offer something from the schools for free, and they've bitten our hand off in that respect.
"Without that funding, we could not afford to deliver it, we have got to run at a profit, and we have not got the funds where we can just go in and do everything for nothing.
"It is just not possible."
Royston Town club president Alan Barlow, 72, has seen a lot of changes in the game of football since he first started watching Derby County play as a young boy.
And he believes that clubs like Royston Town need funding sources like the Trident Community Foundation in order to keep the spirit of the game alive.
Barlow said: "The club is run by volunteers, and they really kept the club going during Covid-19 even though there was nothing happening, and I think that was amazing.
"It shows you a little bit of what Royston Town is about, and it is the same with The Entain Foundation and the three Pitching In Trident Leagues.
"You need people like that. Otherwise, you are very limited in your ability to get the best out of your club and the activities the club is engaged in."
Royston Town's Head of Community and former player Lewis Endacott added that some schools couldn't believe the programmes are available for free.
He said: "It's amazing because we can go to schools and they don't have to pay us a penny.
"A lot of the time when we speak to the schools, we talk to them, and they're sort of like 'how much is thing going to cost us'.
"At some schools, I have even had teachers come up to me and ask what the catch is. No, it is just literally us coming in to help their school and the kids."
PLEASE LEAVE IN FINAL PAR – Ladbrokes, with the support of its owner Entain, has launched a multi-million-pound investment programme, Pitching In, designed to support and promote grassroots sports. For more details see: https://entaingroup.com/sustainability/pitching-in/