A facsimile Super Bowl 51 championship ring, ordered with Patriots quarterback Tom Brady's approval, goes up for auction starting at 12:01 a.m. ET Monday, ESPN.com reported.
— Goldin Auctions (@GoldinAuctions) January 19, 2018
The Patriots paid for Brady's ring, emblematic of the team's comeback victory last year against the Falcons, but players are allowed to authorize family and friends to purchase almost identical rings as keepsakes.
It is one of those rings, consigned by a seller who wishes to remain anonymous, that is being offered by Goldin Auctions, which says, the ring "was ordered by the family of Tom Brady."
"This is the first Brady award that has ever come to market," Ken Goldin told ESPN.com. "He never lets things go, and nobody from his inner circle has ever given up something like this."
The Brady-authorized ring — projected to fetch a six-digit bid in the auction that ends Feb. 17 — features 260 diamonds, 23 fewer than the ones Brady, other players and members of the Patriots organization received, and is roughly 10 percent smaller, Goldin estimated, but it does carry the same engraving. The facsimile ring is valued at $29,700 on gemstones and gold alone, he said.
One certified Super Bowl 51 player ring has been sold privately for $75,000, SCP Auctions founder David Kohler told ESPN, though he didn't disclose the player's identity.