No Zlatan Ibrahimovic, no problem for Manchester United and Jose Mourinho.
Romelu Lukaku scored twice on his Premier League debut for the Red Devils to first give his side the lead, before then putting them firmly in control with his - and the team's - second in the second-half. West Ham were on the receiving end in a game that ultimately ended 4-0.
Lukaku's first saw the powerful Belgian forward latch onto Marcus Rashford's excellent through ball and accurately place his finish in off the post past a helpless Joe Hart.
10 - Romelu Lukaku has scored 10 goals against West Ham in all competitions; more than he has against any other English team. Hammered.
— OptaJoe (@OptaJoe) August 13, 2017
Having scored against Real Madrid - albeit a consolation - in the Super Cup last week, Lukaku has made an impressive start since his £75m arrival from Everton.
Here's some of the best reactions from Twitter after Lukaku emphatically struck United into the lead:
Lukaku scores. I gain new appreciation for what Jennifer Aniston must've gone through watching first photos of Brad Pitt with Angelina Jolie
— roger bennett (@rogbennett) August 13, 2017
Lukaku scored and pointed to the badge pic.twitter.com/NFOcH4KGq5
— Royal Blue Mersey (@RBMersey) August 13, 2017
Delighted to see Lukaku score on his Premier League debut for Manchester United. That is exactly what he brings you – goals, goals, goals!
— Liam Canning (@LiamPaulCanning) August 13, 2017
Pumping the badge already. Lukaku is red
— United Peoples TV (@UnitedPeoplesTV) August 13, 2017
Lukaku did next to nothing in the first half, then scored a goal.
Exactly why he was bought in the first place.
— Pangeran ⚜ (@pangeransiahaan) August 13, 2017
Ibrahimovic bagged a healthy 28 goals in all competitions last season, but could Lukaku be on for an even more prolific campaign?
Lukaku picking up where Zlatan left off ⚽ pic.twitter.com/k3qhjbzsMU
— B/R Football (@brfootball) August 13, 2017
2013: Lukaku scores vs. West Ham on his league debut for Everton.
2017: Lukaku scores vs. West Ham on his league debut for Man Utd. pic.twitter.com/gDwDGlODDF
— Squawka Football (@Squawka) August 13, 2017
G Neville: "That what’s he’s been signed to do. It’s a great run from Lukaku and a great pass from Rashford. He’s off & running in the PL.” pic.twitter.com/O2YlHTziJ6
— Rahul Singh (@forevruntd) August 13, 2017
— Ahsan_MUFC (@Ahsi_7) August 13, 2017
Some had expressed scepticism over how successful Lukaku would be at Old Trafford, but he didn't take long to silence the doubters.
"Lacazette and Morata scored on their Premier Lead debut for their new clubs, let's see what Lukaku does." pic.twitter.com/DrfWSBPzOR
— Nabit (@CreativeMkhit) August 13, 2017
Lukaku to all the haters. pic.twitter.com/9nR5WRT1bM
— Red Devil Bible (@RedDevilBible) August 13, 2017
2 goals in 2 games for lukaku. Not bad for a non intelligent player.
— KinG NomSo (@ani_nomso) August 13, 2017
And things got even better for Man Utd's big summer signing when he netted his second in the second-half, via a textbook header; once again, Twitter had its say on the subject.
— Manchester United (@ManUtd) August 13, 2017
— Ladbrokes (@Ladbrokes) August 13, 2017
Romelu Lukaku's last 13 games against West Ham:
— bet365 (@bet365) August 13, 2017
Fair play to Romelu Lukaku for combating his poor first touch by just shooting straight away instead.
— ODDSbible (@ODDSbible) August 13, 2017
When Lukaku saves your fantasy football week... pic.twitter.com/gTcPDx68p6
— Not Match of the Day (@NOT_MOTD) August 13, 2017
Ultimately it was a great day for United as a whole; Martial and Pogba added to Lukaku's strikes as the Red Devils romped home 4-0 and laid claim to perhaps tabling the most impressive performance from the opening round of Premier League fixtures.
80: Subbed On.
87: Scores the 3rd.
90: Assists the 4th.
Tony Martial came from France pic.twitter.com/sxHIBupm2F
— ODDSbible (@ODDSbible) August 13, 2017
— bwin (@bwin) August 13, 2017
When you open the season with a 4-0 win pic.twitter.com/LEuBd70Z59
— ShotOnGoal (@shotongoal247) August 13, 2017
So, Manchester United are top of the league; t he gauntlet has been thrown!