Michy Batshuayi has been starved of starts since joining Chelsea last summer, but there was no sympathy from Antonio Conte during Saturday's 4-2 FA Cup semi-final win against Tottenham.
The Belgian forward, as a result of his lack of game time, has scored just five goals all season, and when Son Heung-min gave away a penalty in the first-half, he was eager to step up.
Conte, though, had different ideas. As seen in the video below, the Italian coach made sure that he got his point across, shouting "Willian!" across the Wembley pitch.
When someone asks me if I love Willian more than my Doris pic.twitter.com/pd4KKKiZ7R— Walts (@WalterOtton) April 22, 2017
The Brazilian winger, who had already opened the scoring with an excellent free-kick, duly stepped up and beat Hugo Lloris for the second time, putting Chelsea 2-1 up.
Conte doesn't appear to be a coach that lets sentiment get in the way, although it's perhaps a little unfortunate for Batshuayi who will be hoping for more opportunities next season.
The former Juventus boss did praise his backup striker after the game, claiming his part in the victory would give him a boost in confidence.
"I am pleased because Michy started this really important game," Conte told the club's official website. "It is very important for him and for his confidence."