From sexism to the gender pay gap, women in 2017 are still fighting an uphill battle in the workplace. Now, Eileen Carey, a CEO in Silicon Valley, has discovered yet another quiet form of discrimination that women have to endure — hair color.
Carey, a natural blonde, was advised by another woman in the industry to dye her hair in order to get ahead at work … and scarily enough, it worked.
A post shared by eileen carey (@eileenmcarey) on Nov 12, 2016 at 1:40pm PST
“Being a brunette helps me to look a bit older, and I needed that, I felt, in order to be taken seriously,” Carey told the BBC.
The software professional isn’t the first woman to change her appearance to try to get ahead in a male-dominated industry. While interviewing other blondes for her startup company, Carey discovered that a considerable number of other women had done the same thing.
“There’s the fetishization of blondes,” Carey explains, which means that men are more likely to objectify blond women than brunettes.
A post shared by eileen carey (@eileenmcarey) on Oct 12, 2015 at 3:41pm PDT
A post shared by Glassbreakers (@glassbreakers) on Jun 1, 2017 at 4:17pm PDT
Carey’s makeover did not stop there: She went as far as wearing glasses and baggy clothes “to be seen as a business leader and not as a sexual object.”
Carey’s personal story not only is shocking but also proves that we still have some serious work to do when it comes to equality in the workplace.
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