6 Reasons Why Bournemouth's New Stadium Plans Signal a Positive Future for the Cherries

On Thursday 13th July, AFC Bournemouth revealed their intentions to build a new, larger stadium in King's Park, which is where the current Vitality Stadium also stands. The club's chief executive, Neill Blake, said: “This is a major investment programme, not only for the football club but also for the town and the region. "Our original timescale of completion by the summer of 2020 remains, and we are currently working hard to provide our supporters with a bigger stadium and one that is...

Larger Capacity for Fans

First of, building a larger stadium will, of course, allow for more fans to attend home games.


This, in turn, helps the club to grow as more fans have a chance to attend the games in person, and thus create more of a connection with the club. This generates a larger fan base and in turn leads to more revenue for the club. 

A Larger Transfer Budget

Despite entering their third season in the Premier League, AFC Bournemouth are still considered a small fish in a large pond.


Despite spending well, and gaining some key signings, if they are to continually compete at the top level then increasing their revenue and fan base is key, in order to earn a larger transfer budget.


This is certainly something a new, larger stadium will aid them in doing. 

Increased Support and Sponsorship

The growth of the club that comes with a bigger stadium would also provide Bournemouth with better and bigger sponsorship possibilities.


More financially tempting sponsorship deals and partnerships would also aid Bournemouth in competing financially with other Premier League clubs.


This, in turn, would bring even more backing and financial stability to the club in order to maintain their Premier League status.

Attract More Talent and Big Names

Bournemouth have certainly attracted some talented players this summer, with the likes of Nathan Ake and Jermain Defoe joining the Cherries. 


But a larger and more impressive stadium, along with the positives that come with this, would allow Bournemouth to attract even more talent. 


To play in front of a larger crowd, in an impressive stadium for a well sponsored and ambitious club is much more tempting to young players looking to make a name for themselves, a target of players where Bournemouth could strike gold.

Increased Standard of Football

The Cherries have impressed at times with their strong-willed, and impressive style of football. Be that in their destruction of Hull City in their 6-1 last October, or their 4-3 comeback against Liverpool last December.


However, with the acquisition of more talented signings, as well as an increase in talented backroom and coaching staff (which are all things a new stadium and club growth can bring to the Cherries) Bournemouth could very well prove to be a dominant and regular force in the Premier League, particularly with Eddie Howe at the managerial helm.

Premier League Stability

The ambition the club is showing certainly looks to have Bournemouth headed in the right direction.


Plans for a larger stadium, making great signings and sensible business decisions shows real intent from the south coast side.


The new stadium promises to build even more on the success the Cherries have had in previous years, allowing them to compete financially, improve as a footballing side, and grow as a club.

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