These Plus-Size Ladies Are Starting a Bare-Arms Movement on Instagram

Erica Rae Chong

Hot summer days conjure images of sleeveless sun dresses and airy tank tops for some, but for others, the heat means sweltering under cardigans and jean jackets.

Ashby Vose, stylist and community manager of plus-size styling company Dia&Co, is all too familiar with the problem.

The body-positive brand, which offers a personal stylist service that sends clients packages of curated clothes in sizes 14 and up, gets plenty of requests from its plus-size clients for layers and jackets even in the summer.

“We hear a lot from our customers and our community about creative ways to hide their arms,” Vose tells Allure. “It got us chatting. We talked about our own experiences with our arms and our preferences for layering up even though it’s hot. … We had to do something to liberate our community, that arms are not a source of shame.”

So to encourage women to stop hiding their arms, Dia & Co launched its #DiaARMy Instagram campaign, asking women to flaunt their biceps and triceps and embrace sleeveless styles. The response is gorgeous!

Read more from Yahoo Style + Beauty:

Follow us on Instagram, Facebook, and Pinterest for nonstop inspiration delivered fresh to your feed, every day. For Twitter updates, follow @YahooStyle and @YahooBeauty.

These plus-size ladies are starting a bare-arms movement on Instagram.

“A little bare-arms love.” (Photo: Instagram/styleofleslie)

These plus-size ladies are starting a bare-arms movement on Instagram.

“Going sleeveless was one of the first hurdles I climbed when I started navigating my style. I remember in high school wearing T-shirts under spaghetti straps, awkward cardigans over dresses, and eventually I just wore band hoodies all the time even in the blazing desert heat. Going sleeveless is so much more comfortable! If anyone doesn’t want to see my arms, they have the option to look away. I’m staying comfy and cool! I challenge you to go sleeveles and join me!” (Photo: Instagram/darlingiknow)

These plus-size ladies are starting a bare-arms movement on Instagram.

“Summer is here! Its crazy hot and humid, so why are you covering up, ladies?! It’s too freaking hot for cardigans! I am joining the movement in going sleeveless! Don’t cover up those puppies, tall sisters! Be free and comfortable!” (Photo: Instagram/thetallsociety)

These plus-size ladies are starting a bare-arms movement on Instagram.

“This week has been the hottest this summer season, but I’m hearing girls still are trying to cover their arms. Girls, its too hot for that. No arm shame!” (Photo: Instagram/aprilantoinette)

These plus-size ladies are starting a bare-arms movement on Instagram.

“OK, I was feeling myself for this mini photo shoot.” (Photo: Instagram/jonquelart)

These plus-size ladies are starting a bare-arms movement on Instagram.

“I’m joining my friends at @diaandco #diaarmy because it’s too damn hot out here to be covering up my arms. You don’t like my big arms then that’s your problem.” (Photo: Instagram/plusjones)

These plus-size ladies are starting a bare-arms movement on Instagram.

“Back in NYC & apparently @krystal_bick & I missed one of the hottest days while we were gone! While I can’t say I’m super sad about it, I will say, being a curvy woman is not about to make me hide my arms if it’s hot out. So here’s to being sleeveless & staying cool.” (Photo: Instagram/lydiahudgens)

These plus-size ladies are starting a bare-arms movement on Instagram.

“It’s officially a heat wave here in NYC, so for me that means no makeup and sleeves!” (Photo: Instagram/styleoversleeves)

These plus-size ladies are starting a bare-arms movement on Instagram.

“I’m showing off my arms as part of the @diaandco #DiaArmy! Tag your bestie and challenge them to fight the stigma and show their arms in the summer! It’s hot. Let’s wear what feels good to us & forget whatever judgment someone else might have! If you like it, wear it!” (Photo: Instagram/readytostare)

By using Yahoo you agree that Yahoo and partners may use Cookies for personalisation and other purposes