'Rick and Morty'-inspired Strawberry Smiggles and 15 more pop culture cereals

Kimberly Potts
Writer, Yahoo Entertainment

Are you one of those breakfast cereal consumers who eats all the marshmallows from the Lucky Charms, Frankenberry and Count Chocula, leaving everyone else to deal with the less sugary remains of the box?

If so, you may want to snag a package of the Rick and Morty-inspired Strawberry Smiggles, the fake cereal featured in a commercial parody during the Adult Swim show’s “Rixty Minutes” episode. The faux treat has become a real collectible, and a very tasty edible one at that: there’s none of that pesky grain cereal inside, leaving Smiggles eaters with a box full of pastel marshmallow goodness!

Rick and Morty and Top Hat Jones — the creepy Smiggles mascot, who’s a blend of the Trix rabbit and the Lucky Charms leprechaun — aren’t the only pop culture characters to inspire real boxes of breakfast cereal. Peruse the entries in our trip down pop culture cereal memory lane, and curse the cereal gods that amazing treats like Urkel-Os, C-3POs, and Gremlins cereals are no longer available for purchase at your local supermarket. (And if you ever want to go down a real breakfast cereal rabbit hole, head to mrbreakfast.com.)


One of the many, many, many, many Star Wars tie-ins. Introduced in 1984. (Photo: Cerealously.com)


Introduced in 1984 as a tie-in with the hit film. (Photo: CandyRim.com)

E.T. Cereal

Introduced in 1984, of course this cereal was peanut butter flavored. (Photo: Ebay)


Introduced in 1985, a year after the film’s release. (Photo: Rolston)


Introduced in 1989. (Photo: Ralston)

Prince of Thieves

Introduced in 1991. (Photo: Terapeak)


Introduced in 1991. (Photo: Ralston)


Introduced in 1995. (Photo: Rolston)

Bart Simpson Cereal

Introduced in 2001. (Photo: Ebay)

Dora the Explorer

Introduced in 2006. (Photo: General Mills)

Star Trek

A limited-edition tie-in with the 2009 Star Trek film directed by J.J. Abrams. (Photo: Robert Couse-Baker/Flickr)

Hannah Montana

Introduced in 2009. (Photo: Kelloggs)

Star Wars

This limited edition cereal was introduced in 2015 to promote the release of The Force Awakens. (Photo: General Mills)

Batman v Superman

A tie-in with the 2016 film. (Photo: General Mills)


Introduced in 2016 as a tie-in with the Disney film. (Photo: theimpulsivebuy/Flickr)

Rick & Morty’s Strawberry Smiggles

Introduced in 2017, and delicious in any dimension. (Photo: FYE)

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