Meet the winners of Yahoo Lifestyle's 2018 Diversity in Beauty Awards

Dana Oliver
Beauty Director
Yahoo Lifestyle

Beauty aisles and counters have undergone a dramatic makeover. A decade ago, the selection of cosmetics and skin and hair care was largely driven by a small group of manufacturers and the industry’s history of perpetuating blond European women as the faces of beauty.

But in the past ten years — and in the past year especially — a shift to creating products that are inclusive of America’s diverse population has radically transformed the beauty space as we’ve come to know it. This is why Yahoo Lifestyle is thrilled to announce our second annual Diversity in Beauty Awards (the DIBs), which highlight the personalities, brands, and products that embody inclusiveness and innovation.

The leaders of this movement? None other than the shoppers.

Frustrated with wasting money on hair care that doesn’t live up to its promises, mixing multiple foundations to find the right match, or engaging with campaigns that present one image of beauty as superior to others, consumers are no longer settling or remaining silent. Social media has given them a platform to call out brands for their shortcomings and communicate that they will spend their hard-earned dollars only on products that meet their needs.

Industry insiders refer to this seismic shift as the “Fenty Beauty effect,” linking it to the groundbreaking launch of Rihanna‘s beauty line in 2017, when the singer-turned-cosmetics mogul unveiled a 40-shade foundation range that reflected her rainbow of fans and followers. Our judges gave Fenty Beauty the “Most Inclusive Foundation” nod in this year’s DIBs

Ginger King, the founder of cosmetic product development company Grace Kingdom Beauty and one of our 2018 judges, believes Rihanna’s connection with beauty fans contributes to the brand’s success. “With her celebrity status and that kind of drive, you have people saying, ‘Yeah, we have been waiting a long time for this. Finally, someone has spoken up for us,'” King says.

Tellingly, Fenty Beauty’s darker shades sold out first.

Some brands, including Iman Cosmetics, Bobbi Brown, and NARS, have always offered a wide range of makeup for different skin tones. But many brands still offer just an eight or 16-shade foundation line with an average of two deeper hues.

The financial impact of women of color shouldn’t be overlooked. African-American consumers buy into beauty more than any other ethnic group. According to a recent Nielsen report, last year “black shoppers spent $473 million in total hair care (a $4.2 billion industry) and made other significant investments in personal appearance products, such as grooming aids ($127 million out of $889 million) and skin care preparations ($465 million out of $3 billion).”

For the 2018 Diversity in Beauty Awards, Yahoo Lifestyle’s editors collaborated with six experts who champion diversity in their careers and cover all bases of the beauty industry to vote on the best in makeup, skin care, hair care, and more. Judges include celebrity hairstylist Vernon François, wellness advocate and personal trainer Massy Arias, beauty vlogger Ellarie, cosmetic chemist Ginger King, celebrity makeup artist Joanna Simkin, and Beauty Director Dana Oliver of Yahoo Lifestyle.

A Diversity in Beauty Awards seal is awarded to winners in 16 categories, including the Influencer for Change award to beauty king Patrick Starrr, Beauty Campaign With a Powerful Message award to CoverFX for its thought-provoking “Nude Is Not Beige” campaign, and awards for Best Inclusive Foundation and Best Beauty App.

Without further ado, here’s the full list of 2018 Diversity in Beauty Award nominees and winners.

Beauty Campaigns With Powerful Messages:
Fenty Beauty by Rihanna
Revlon Live Boldly
Pantene Gold Series #StrongIsBeautiful
WINNER: CoverFX ‘Nude is Not Beige’

Social Media Campaigns:
Glossier The Solution
All Woman Project x Babor
Be Cool Be Nice
WINNER: P&G #LoveOverBias

Beauty Chameleon:
Cardi B
Bella Thorne
Jaden Smith
WINNER: Issa Rae

Influencer for Change:
Monica Style Muse
Leah Vernon
Tyler Ford
WINNER: Patrick Starrr

Model-Activist:
Aaron Phillip
Ericka Hart
Cameron Russell
WINNER: Tess Holliday

Best Beauty App:
Stop, Breathe & Think
Headspace
Sweat
WINNER: Benefit Cosmetics Brow Try-On

Best Inclusive Foundation:
Marc Jacobs Beauty Shameless Youthful-Look 24H Foundation
NARS Natural Radiant Longwear Foundation
Bobbi Brown Skin Long-Wear Weightless Foundation SPF15
WINNER: Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation

Best Inclusive Hair Care:
Briogeo
Kristin Ess
OGX
WINNER: Vernon François

Best Inclusive Skin Care:
Urban Skin RX Hydranutrient Radiance Restore OIl
Dermalogica Stress Positive Eye Lift
Philosophy Purity Made Simple Ultra-Light Moisturizer
WINNER: Yes to Tomatoes Detoxifying Charcoal 2-in-1 Scrub and Cleanser Stick

Best Affordable Makeup:
NYX Professional Makeup Powder Puff Lippie Lip Cream
Maybelline Face Studio Master Chrome Metallic Highlighter
Makeup Revolution Conceal & Define Full Coverage Conceal and Contour
WINNER: Colourpop Element of Surprise Pressed Powder Shadow Palette

Sunscreens for All:
Glossier Invisible Shield
Supergoop Unseen Sunscreen
Colorescience Sunforgettable Brush-on Sunscreen
WINNER: Farmacy Green Screen Daily Environmental Protector

Men’s Grooming That Makes Sense:
BYRD Hairdo Products
Redken Brews
Harry’s
WINNER: Scotch Porter

Best Green Beauty Product:
Alba Botanica Hawaiian Detox Warming Mud Masque
Juice Beauty Stem Cellular Exfoliating Peel Spray
Bite Beauty Amuse Bouche Liquified Lipstick — The Unearthed Collection
WINNER: Biossance Squalane + Phyto-Retinol Serum

Best Acne/Hyperpigmentation Product:
Biologique Recherche Lotion P50
Dior Capture Youth Glow Booster Age-Delay Illuminating Serum
Cane + Austin Face & Body Retexture Scrub
WINNER: Glossier Solution

Best Skin Care Tool:
iDerma Youth Restoring Masque
Nu Skin ageLOC LumiSpa Device
Homedics Radiance Microdermabrasion Exfoliation Device
WINNER: Michael Todd Beauty SonicSmooth

Best Fragrance:
KKW Crystal Gardenia
Glossier You Eau de Parfum
Jo Loves Red Truffle 21 Fragrance Paintbrush
WINNER: Tom Ford F***ing Fabulous

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<p>Yahoo Lifestyle is thrilled to announce our second annual Diversity in Beauty Awards (the DIBs), which highlights the personalities, brands, and products that embody inclusiveness and innovation. Click through to see all 16 winners.<br>(Art by Quinn Lemmers for Yahoo Lifestyle) </p>
The 2018 Diversity in Beauty Awards

Yahoo Lifestyle is thrilled to announce our second annual Diversity in Beauty Awards (the DIBs), which highlights the personalities, brands, and products that embody inclusiveness and innovation. Click through to see all 16 winners.
(Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Our team of editors collaborated with six experts who champion diversity in their careers and cover all bases of the beauty industry to vote on the best in makeup, skin care, hair care, and more. Judges include celebrity hairstylist <a href="https://www.instagram.com/vernonfrancois/?hl=en" rel="nofollow noopener" target="_blank" data-ylk="slk:Vernon François" class="link rapid-noclick-resp"><span>Vernon François</span></a>, wellness advocate and personal trainer <a href="https://www.instagram.com/massy.arias/?hl=en" rel="nofollow noopener" target="_blank" data-ylk="slk:Massy Arias" class="link rapid-noclick-resp"><span>Massy Arias</span></a>, beauty vlogger <a href="http://instagram.com/ellarie" rel="nofollow noopener" target="_blank" data-ylk="slk:Ellarie" class="link rapid-noclick-resp"><span>Ellarie</span></a>, cosmetic chemist <a href="https://twitter.com/asianginger?lang=en" rel="nofollow noopener" target="_blank" data-ylk="slk:Ginger King" class="link rapid-noclick-resp"><span>Ginger King</span></a>, celebrity makeup artist <a href="https://www.instagram.com/joannasimkin/?hl=en" rel="nofollow noopener" target="_blank" data-ylk="slk:Joanna Simkin" class="link rapid-noclick-resp"><span>Joanna Simkin</span></a>, and Beauty Director <a href="https://www.yahoo.com/author/dana-oliver/" data-ylk="slk:Dana Oliver" class="link rapid-noclick-resp"><span>Dana Oliver</span></a> of Yahoo Lifestyle. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Diversity in Beauty Awards: The judges

Our team of editors collaborated with six experts who champion diversity in their careers and cover all bases of the beauty industry to vote on the best in makeup, skin care, hair care, and more. Judges include celebrity hairstylist Vernon François, wellness advocate and personal trainer Massy Arias, beauty vlogger Ellarie, cosmetic chemist Ginger King, celebrity makeup artist Joanna Simkin, and Beauty Director Dana Oliver of Yahoo Lifestyle. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>The makeup categories include Inclusive Foundation, Affordable Makeup Lines, and Best Beauty App. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Diversity in Beauty Awards

The makeup categories include Inclusive Foundation, Affordable Makeup Lines, and Best Beauty App. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Thanks to advancements in technology and formulation, more brands are expanding their foundation range to include diverse shades. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Inclusive Foundation

Thanks to advancements in technology and formulation, more brands are expanding their foundation range to include diverse shades. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Fenty Beauty, Marc Jacobs Beauty, NARS, and Bobbi Brown. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Inclusive Foundation Nominees

Fenty Beauty, Marc Jacobs Beauty, NARS, and Bobbi Brown. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Rihanna not only started her line with 40 shades; the formula is oil-free and extremely innovative, with climate-adaptive technology that’s humidity resistant, sweat-proof, and won’t clog pores. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Inclusive Foundation Winner: Fenty Beauty

Rihanna not only started her line with 40 shades; the formula is oil-free and extremely innovative, with climate-adaptive technology that’s humidity resistant, sweat-proof, and won’t clog pores. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Buying quality makeup shouldn’t cost you a fortune! (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Affordable Makeup Lines

Buying quality makeup shouldn’t cost you a fortune! (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Maybelline, NYX, Makeup Revolution, and Colourpop. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Affordable Makeup Lines Nominees

Maybelline, NYX, Makeup Revolution, and Colourpop. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>The brand’s intention was to make neutrals for every skin tone that can be used to create everyday looks with a few surprise pops of color — and they accomplished just that. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Affordable Makeup Line Winner: Colourpop

The brand’s intention was to make neutrals for every skin tone that can be used to create everyday looks with a few surprise pops of color — and they accomplished just that. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Mobile apps make it easy to stay on top of all things beauty with just a swipe of your fingertip. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Beauty App

Mobile apps make it easy to stay on top of all things beauty with just a swipe of your fingertip. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Benefit Cosmetics Brow Try-On, Sweat, Headspace, and Stop, Breathe & Think. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Beauty App Nominees

Benefit Cosmetics Brow Try-On, Sweat, Headspace, and Stop, Breathe & Think. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>As the saying goes, “Eyebrows aren’t twins; they’re sisters.” This fun and playful app makes it easy for anyone to get their best brows ever, allowing users to upload a selfie and try on different brow shapes and colors. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Beauty App Winner: Benefit Cosmetics Brow Try-On

As the saying goes, “Eyebrows aren’t twins; they’re sisters.” This fun and playful app makes it easy for anyone to get their best brows ever, allowing users to upload a selfie and try on different brow shapes and colors. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>The Beauty Big Shots categories include: Beauty Chameleon, Influencers for Change, and Model-Activist. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Diversity in Beauty Awards

The Beauty Big Shots categories include: Beauty Chameleon, Influencers for Change, and Model-Activist. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>The crop of celebrities who inspire us with their ever-evolving looks. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Beauty Chameleon

The crop of celebrities who inspire us with their ever-evolving looks. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Cardi B, Issa Rae, Bella Thorne, and Jaden Smith. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Beauty Chameleon Nominees

Cardi B, Issa Rae, Bella Thorne, and Jaden Smith. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Thanks to Rae and natural-hair guru Felicia Leatherwood, girls and women with kinky, curly, and wavy hair have been inspired to explore the limitless possibilities their textured tresses. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Beauty Chameleon Winner: Issa Rae

Thanks to Rae and natural-hair guru Felicia Leatherwood, girls and women with kinky, curly, and wavy hair have been inspired to explore the limitless possibilities their textured tresses. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>These individuals use their position and power to represent the voices of the overlooked and unheard. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Influencers for Change

These individuals use their position and power to represent the voices of the overlooked and unheard. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Monica Style Muse, Patrick Starrr, Leah Vernon, and Tyler Ford. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Influencers for Change Nominees

Monica Style Muse, Patrick Starrr, Leah Vernon, and Tyler Ford. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Starr went from playing with his mother’s cosmetics to applying Kim Kardashian’s makeup and creating his own line of products with MAC. As an anti-bullying advocate, he’s given beauty boys and girls a hero. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Influencers for Change Winner: Patrick Starrr

Starr went from playing with his mother’s cosmetics to applying Kim Kardashian’s makeup and creating his own line of products with MAC. As an anti-bullying advocate, he’s given beauty boys and girls a hero. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>A model who uses his or her runway star power for good. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Model-Activist

A model who uses his or her runway star power for good. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Aaron Phillip, Tess Holliday, Ericka Hart, and Cameron Russell. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Model-Activist Nominees

Aaron Phillip, Tess Holliday, Ericka Hart, and Cameron Russell. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Holliday is many things: mother, wife, author, plus-size model, and body-positive activist, just to name a few. And as the founder of the #effyourbeautystandards movement, she is a fierce example of how to love yourself wholly. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Model-Activist Winner: Tess Holliday

Holliday is many things: mother, wife, author, plus-size model, and body-positive activist, just to name a few. And as the founder of the #effyourbeautystandards movement, she is a fierce example of how to love yourself wholly. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>The skin care categories include: Most Inclusive Skin Care, Sunscreens for All, Men’s Grooming That Makes Sense, Best Green Beauty Products, and Best Acne/Hyperpigmentation Skin Care. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Diversity in Beauty Awards

The skin care categories include: Most Inclusive Skin Care, Sunscreens for All, Men’s Grooming That Makes Sense, Best Green Beauty Products, and Best Acne/Hyperpigmentation Skin Care. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>As society evolves to become more diverse, more brands are taking notice and evolving their lines. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Most Inclusive Skin Care

As society evolves to become more diverse, more brands are taking notice and evolving their lines. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Yes to, Urban Skin RX, Demalogica, and Philosophy. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Most Inclusive Skin Care Nominees

Yes to, Urban Skin RX, Demalogica, and Philosophy. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>It’s the first natural charcoal 2-in-1 scrub, formulated with charcoal powder to remove impurities and excess oil, plus tomato extract to help clear up blemishes. Bonus points for the convenient stick form, which is totally travel-friendly. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Most Inclusive Skin Care Winner: Yes to Tomatoes Detoxifying Charcoal 2-in-1 Scrub and Cleanser Stick

It’s the first natural charcoal 2-in-1 scrub, formulated with charcoal powder to remove impurities and excess oil, plus tomato extract to help clear up blemishes. Bonus points for the convenient stick form, which is totally travel-friendly. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Brands are listening and responding to the needs and concerns of customers seeking natural and nontoxic products. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Green Beauty Products

Brands are listening and responding to the needs and concerns of customers seeking natural and nontoxic products. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Alba Botanics, Bite Beauty, Juice Beauty, and Biossance. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Green Beauty Product Nominees

Alba Botanics, Bite Beauty, Juice Beauty, and Biossance. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>This contains an ingredient called bakuchiol, a plant-derived retinol alternative that gives the same results as retinol without the irritation, so it’s great for all skin types and tones. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Green Beauty Product Winner: Biossance Squalane + Phyto-Retinol Serum

This contains an ingredient called bakuchiol, a plant-derived retinol alternative that gives the same results as retinol without the irritation, so it’s great for all skin types and tones. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>The fellas deserve extra TLC, and amazing skin care products and tools as well. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Men’s Grooming

The fellas deserve extra TLC, and amazing skin care products and tools as well. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>BYRD, Redken Brews, Harry’s, and Scotch Porter. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Men’s Grooming Nominees

BYRD, Redken Brews, Harry’s, and Scotch Porter. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>It’s no surprise this brand has gained a cult following for its grooming products, which address everything guys care about — from shaving creams to beard combs. An added plus: The packaging is simple and straightforward. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Men’s Grooming Winner: Scotch Porter

It’s no surprise this brand has gained a cult following for its grooming products, which address everything guys care about — from shaving creams to beard combs. An added plus: The packaging is simple and straightforward. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Because not all sunscreen is created equal! (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Sunscreens for All

Because not all sunscreen is created equal! (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Glossier, Colorscience, Farmacy, and Supergoop. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Sunscreens for All Nominees

Glossier, Colorscience, Farmacy, and Supergoop. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>It goes on silky when applied to freshly cleaned skin and dissolves within seconds without making you feel sticky or greasy. Unlike most mineral sunscreens, this formula doesn’t leave behind gray streaks, dry out your skin, or cake up after reapplication. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Sunscreen for All Winner: Farmacy Green Screen Daily Environmental Protector

It goes on silky when applied to freshly cleaned skin and dissolves within seconds without making you feel sticky or greasy. Unlike most mineral sunscreens, this formula doesn’t leave behind gray streaks, dry out your skin, or cake up after reapplication. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>No one likes acne, but not every brand gets acne skin care right. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Acne/Hyperpigmentation Skin Care

No one likes acne, but not every brand gets acne skin care right. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Dior, Glossier, Cane + Austin, Biologique Recherche. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Acne/Hyperpigmentation Skin Care Nominees

Dior, Glossier, Cane + Austin, Biologique Recherche. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>This chemical exfoliant was a major hit with the beauty editors at Yahoo Lifestyle, clearing up breakouts and rendering their complexions, from light to dark, smoother and brighter. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Acne/Hyperpigmentation Skin Care Winner: Glossier Solution

This chemical exfoliant was a major hit with the beauty editors at Yahoo Lifestyle, clearing up breakouts and rendering their complexions, from light to dark, smoother and brighter. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Gadgets that make our beauty routines simple and stress-free. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Skincare Tool

Gadgets that make our beauty routines simple and stress-free. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Nu Skin, iDerma, Homedics, and Michael Todd. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Skincare Tool Nominees

Nu Skin, iDerma, Homedics, and Michael Todd. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Sonicsmooth’s sonic energy (258 movements per second), combined with its specially designed Safety Edge, are what make this exfoliation and hair removal system safe and effective for home use for all skin tones and types. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Skincare Tool Winner: Michael Todd SonicSmooth

Sonicsmooth’s sonic energy (258 movements per second), combined with its specially designed Safety Edge, are what make this exfoliation and hair removal system safe and effective for home use for all skin tones and types. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>The Beauty Campaigns include: Beauty Campaigns with a Powerful Message and Social Media Campaigns. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Diversity in Beauty Awards

The Beauty Campaigns include: Beauty Campaigns with a Powerful Message and Social Media Campaigns. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Brands and personalities are getting a much-needed makeover with campaigns that embody diversity. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Beauty Campaigns With a Powerful Message

Brands and personalities are getting a much-needed makeover with campaigns that embody diversity. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Fenty Beauty, Revlon, CoverFX, and Pantene. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Beauty Campaigns With a Powerful Message Nominees

Fenty Beauty, Revlon, CoverFX, and Pantene. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>In highlighting its 40-shade Natural Finish Foundation range, CoverFX debunked the age-old myth that the term “nude” represents women of all skin tones and acknowledged that every person should be able to find their perfect makeup match. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Beauty Campaigns With a Powerful Message Winner: CoverFX “Nude is Not Beige”

In highlighting its 40-shade Natural Finish Foundation range, CoverFX debunked the age-old myth that the term “nude” represents women of all skin tones and acknowledged that every person should be able to find their perfect makeup match. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>You can’t deny the power of a hash tag. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Social Media Campaigns

You can’t deny the power of a hash tag. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Glossier, P&G All Women Project x Barbour, and Be Cool Be Nice. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Social Media Campaign Nominees

Glossier, P&G All Women Project x Barbour, and Be Cool Be Nice. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>The ad, inspired by the real-life struggles of two Olympians — free-skier Gus Kenworthy and bobsledder Kehri Jones — to overcome sexual and racial prejudices, highlights a mother’s role in an athlete’s journey and is almost guaranteed to bring on the waterworks. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Social Media Campaign Winner: P&G #LoveOverBias

The ad, inspired by the real-life struggles of two Olympians — free-skier Gus Kenworthy and bobsledder Kehri Jones — to overcome sexual and racial prejudices, highlights a mother’s role in an athlete’s journey and is almost guaranteed to bring on the waterworks. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>The body categories include: Most Inclusive Hair Brand and Best Fragrance. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Diversity in Beauty Awards

The body categories include: Most Inclusive Hair Brand and Best Fragrance. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>These brands are leading the charge in creating products for everyone. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Most Inclusive Hair Brand

These brands are leading the charge in creating products for everyone. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Kristen Ess, OGX, Vernon François, and Briogeo. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Most Inclusive Hair Brand Nominees

Kristen Ess, OGX, Vernon François, and Briogeo. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>The celebrity hairstylist behind ’dos worn by Lupita Nyong’o, Solange, and more natural-haired beauties has created a hair care line that caters to curls, coils, locs, and waves. It’s a prestigious line you can find at your local Sephora or shop for online, and the prices won’t hurt your bank account. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Most Inclusive Hair Brand Winner: Vernon François

The celebrity hairstylist behind ’dos worn by Lupita Nyong’o, Solange, and more natural-haired beauties has created a hair care line that caters to curls, coils, locs, and waves. It’s a prestigious line you can find at your local Sephora or shop for online, and the prices won’t hurt your bank account. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>These fragrance brands aren’t being confined to outdated sensory labels. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Fragrance

These fragrance brands aren’t being confined to outdated sensory labels. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>KKW, Glossier, Jo Malone, and Tom Ford. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Fragrance Nominees

KKW, Glossier, Jo Malone, and Tom Ford. (Art by Quinn Lemmers for Yahoo Lifestyle)

<p>Just as the name suggests, people can’t get enough of this intoxicating scent. Packaged in a luxury leather-textured atomizer, its key notes include clary sage, almond bitter oil, leather accord, and cashmere. (Art by Quinn Lemmers for Yahoo Lifestyle) </p>
Best Fragrance Winner: Tom Ford F***ing Fabulous

Just as the name suggests, people can’t get enough of this intoxicating scent. Packaged in a luxury leather-textured atomizer, its key notes include clary sage, almond bitter oil, leather accord, and cashmere. (Art by Quinn Lemmers for Yahoo Lifestyle)

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