Brighten up! Why apple green is the colour of the season

Naomi May
·3-min read
 (Ganni)
(Ganni)

Given our newly-established al fresco existences, it’s perhaps unsurprising that we’ll be borrowing from the shade range of Mother Nature’s wardrobe this spring.

More laid-back than lime, and punchier than pistachio, the takeaway from the spring/summer 2021 shows was that the colour order of the season is apple green, a hue so big and bright it’ll leave everyone clamouring for bite.

Said to represent wellbeing and harmony, brands predicted big things for the shade in their spring/summer 2021 collections. For Daniel Lee at Bottega Veneta, who eschewed a virtual show in favour of a socially-distanced catwalk at Sadler’s Wells in December, ‘Bottega Green’ was proposed in the form of platform mules, bags and fringed dresses. The day after the brand’s show, Hailey Bieber posted to Instagram sporting two emerald pieces from the collection with the caption ‘me in green’ which received just shy of 1.5 million likes.

Bottega VenetaCourtesy of Bottega Veneta
Bottega VenetaCourtesy of Bottega Veneta

Molly Goddard also went goo-goo for green as she churned out apple-toned maxis, midis and even platform UGGs that came as part of her debut collaboration with the Californian footwear label, while Ganni injected fresh bursts of the hue into its detachable faux leather collars, shorts and bags.

It’s perhaps no surprise given the topsy-turvy state of affairs that designers are ushering through the shade. "Green is a generally much more calming colour which is why, when we feel stressed, we’re encouraged to surround ourselves with nature and to eat lots of green foods," says colour psychologist, Jules Standish.

ArketArket
ArketArket

The colour has also been known to encourage creativity in its wearer. In a 2012 study, researchers found that when people glanced at the colour green for two seconds before doing a creative task, it boosted their creative output compared to briefly looking at other colours, including white, grey, red, and blue.

For those ready to lean into green, the high street is awash with emerald options. Arket’s apple-toned Ice Crepe Scoop Neck Top will give you change from £40, while KITRI’s limited-edition Karoline dress comes in a meadow-fresh shade that promises to pep up even the most quotidian of Zooms. But this is no time for complication: if you’re reluctant to shed the sweats just yet, then look to Ganni, which has just released new green tones of its sell-out loungewear range, Softwares.

GanniCourtesy of Ganni
GanniCourtesy of Ganni

No, it doesn’t count as one of your five a day, but ahead of our lives hopefully resuming their former status on June 21, it may well be time to put all your apples into one (shopping) basket.

Arket Ice Crepe Scoop Neck Top

Inject a healthy dose of apple-toned green with this purse-friendly basic. Perfect with OTT XXL earrings and a power shoulder.

Arket
Arket

£35 | Arket

KITRI Karoline Green Smocked Dress

Nothing beats a smocked dress on a sunny day and while the weather may have teased us recently, let’s invest in summer-friendly staples for when the sun does put - and keep - his hat on.

KITRI
KITRI

£125 | KITRI

Ganni recycled jersey sweatshirt

Chicer than the sweats you’ve been stationed in for the last year, this zingy Ganni jumper offers just the right burst of green.

Matches Fashion
Matches Fashion

£115 | Matches Fashion

Valle & Vik Emerald Green

Sustainable silk company Valle & Vik knows its way around a slip dress like no other and its emerald green offering is proof.

Valle & Vik
Valle & Vik

£290 | Valle & Vik

Tommy Hilfiger Zip Up High jumper

With the high neck and zip, this woolen Tommy Hilfiger number is perfect for summer nights in the garden.

Zalando
Zalando

£139.99 | Zalando

Arket Green Leather Boots

Once life resumes - along with the need for functional and fashionable footwear - these Arket sock-style boots are the perfect injection of colour. Keep it beige on top, et voila.

Arket
Arket

£190 | Arket

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