Dan Ashworth has already told Ruben Amorim what he wants to hear ahead of Man United arrival

Manchester United sporting director Dan Ashworth has already hinted that Ruben Amorim will be given the job security he'll desire as the Reds close in on their next managerial appointment.

Amorim is set to take the reins from recently-sacked Erik ten Hag, though United may have to wait until the November international break for his first game in charge. Man United have respected the wishes of their Portuguese counterparts for the 39-year-old to stay to take charge of crucial fixtures against Manchester City and Braga, then the €10m (£8.3m) agreement in place will allow him to complete the switch.

Getting a tune out of an underperforming squad will be the first task trusted to Amorim. This season looks like it will be a competitive one towards the top end of the Premier League table, with the Reds struggling in the early part of the campaign.

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The 2024/25 campaign may be viewed as a transitional period given the size of the upheaval at Old Trafford in recent months, and Amorim looks set to be entrusted with overseeing the new Man United project.

This is something the club as a whole have not been able to crack since Sir Alex Ferguson departed in 2013. The club have been come under fire for their lack of culture. which has seemingly disappeared after being implemented at Old Trafford during Ferguson's reign.

Amorim will need time if he is to change this and thankfully, he can take comfort from the changing stance at Old Trafford under Ashworth.

"My view - our view - is that if you keep changing the head coach every 14 months or so, which is the average lifespan of a manager nowadays, and then go from one philosophy to another, you have no chance of joining up your loans, Academy, development and player recruitment," sporting director Ashworth said eight months ago.

"You end up having to change 16, 17, 18 players in order to change the principles and philosophy. It is about a long-term plan in order to get the best out of the resources we have."

Only time will tell if Amorim is finally the one to change the fortunes of this club. Even if Ten Hag did not survive long after this statement, he did have almost two years prior to make a difference and ultimately failed.

The appointments of Ashworth and Omar Berrada in senior positions - all part of the ongoing Ineos revolution headed by Sir Jim Ratcliffe since he acquired a controlling stake in the football side of the club - as well stadium development conversations and now most recently this change of management, all point towards the development of a better Man United.