Leclerc hopes new partnership can fire him to strong end of F1 season

Formula 1 ace Charles Leclerc could not hide his surprise after finishing the Dutch Grand Prix on the podium in third place last weekend, having started from sixth on the grid on what was a challenging weekend for Scuderia Ferrari HP in Zandvoort.

Both Leclerc and team mate Carlos Sainz had played down the team’s prospects following difficult days on Friday and Saturday, with Leclerc especially disappointing in qualifying.

However, it turned out to be a brilliant Sunday in Zandvoort than the Scuderia had anticipated, with Leclerc getting ahead of the McLaren and crossing the line in a solid third.

And his topsy turvy week continued to further improve after Formula 1 driver, Leclerc, signed a new commercial partnership with a lifestyle energy drink company to bolster his performances for the remainder of the season.

On the heels of its recently announced multi-year, global partnership with Scuderia Ferrari HP, CELSIUS has expanded the collaboration by welcoming Leclerc as an official Team CELSIUS brand partner.

Leclerc, a renowned driver for Scuderia Ferrari HP, embodies the spirit of performance and excellence that CELSIUS champions. Known for his achievements on and off the track, Leclerc’s dedication to living fit and performing at the highest level illustrates the incredible synergy of the partnership.

“I’m thrilled to partner with CELSIUS,” said Leclerc. “As an athlete, I’m always looking for ways to stay energized, and CELSIUS has been a great fit for me. I’ve been a fan for quite some time now and I’m looking forward to represent the brand on and off the track.”

The dynamic partnership will feature a range of collaborative marketing campaigns, event appearances, retail programs, engaging social media initiatives, interactive consumer experiences and more. Through these initiatives, CELSIUS aims to inspire individuals to LIVE FIT and unlock their full potential.

“We’re excited to have Charles Leclerc join our brand partner roster of passionately competitive CELSIUS athletes,” commented Kyle Watson, Chief Marketing Officer. “Our brand partners are the best at what they do, and Charles’s inspirational energy and commitment to the LIVE FIT lifestyle illustrates the incredible synergy of our partnership. We look forward to supporting Charles on and off the track with Essential Energy. “

This partnership comes at an exciting time for the brand, as it continues to expand its global presence and reach new audiences. CELSIUS is now available at Tesco’s nationwide. To find a retailer near you and try the range of refreshing and delicious flavours, visit https://uk.celsius.com/buy-locate/